With the closure of The Crew, many players said “enough is enough” and massed to criticize Ubisoft, but also to draw attention from the rest of the industry, making it clear that players want to continue playing the titles they purchase. As a result, the citizen initiative “Stop Killing Games” emerged with overwhelming force, seeking to stop the destruction of video games through server shutdowns and content removal. However, it now faces its biggest problem: the lack of necessary signatures to be considered by the European Union.
While it’s true that the campaign gained traction in several countries in its early months, the growth rate has significantly decreased and is far from reaching the required one million signatures for discussion in the European forum. So far, only six countries have reached the necessary threshold of support: Poland, Germany, Netherlands, Denmark, Finland, and Sweden. In other nations, the support has been much more modest. For example, Italy has only registered 18,500 signatures out of the 53,580 required. In Spain, the initiative has performed better with 26,962 signatures, although it still hasn’t reached the threshold of 41,595 to be considered in this petition.
The campaign, led by YouTuber Ross Scott, had a significant media impact in its early stages, especially on platforms like YouTube, Twitch, and social media. However, according to Scott, the project has not managed to capture the attention of new audiences or attract those affected enough to motivate them to vote, which has hindered its progress. The activist points out that, although the initiative has achieved some successes, like influencing Ubisoft to implement offline modes in the latest The Crew games, there is still much to be done to achieve the established goals.
With a deadline extending until July 31, 2025, the campaign still has time to regain momentum, but the challenge is considerable. According to the organizers, initiatives of this kind typically garner support quickly at the beginning and then taper off, as has happened in this case. The lack of visibility in traditional media and among broader sectors of the gaming community has been one of the factors that have affected the progress of “Stop Killing Games”.
Ubisoft will include an offline mode in The Crew 2 and Motorfest
Although the initiative used The Crew as a martyr, little could be done for the game. The car MMO closed on March 31, 2024, but that doesn’t mean the last two games in the series will meet the same fate. As confirmed by Ubisoft themselves, in what is considered a victory for players, The Crew 2 and The Crew: Motorfest will introduce offline modes so that, when the time comes for their farewell, we can still play them without an internet connection.
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